Hello there!
Welcome to my personal corner on the internet.
I have this site mostly to spend some time every day understanding things by writing them down. I’ve found that the act of writing helps me with clarifying my thoughts, my ideas, and my experiences. It’s a way for me to find the why behind the what.
The update cadence is one month, because I’m a busy person, like everyone. I do a bit everyday, since I’m a big believer in taking incremental steps, and it usually takes me about one month to get an article ready.
I get a lot of value out of this. I hope you can find something useful here too.
Thanks for reading!
Latest article
May 2025
Customers have problems, and they want your product to solve them. Ideally, in a way that requires low effort on their side. Otherwise, they’re likely to find a different solution.
The first step towards offering low-effort experiences is having a way to measure your customer effort level. That’s where the customer effort score, often referred to as CES, comes in.
With that in mind, let’s get on with it!